MU Economics Airline Industry Strategy Questions

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< This Week Due Monday, February 7, 2022 - Case # 4 (pg. C-41) Southwest Airlines-Flying High with Low Costs What is Southwest's strategy? When a firm is able to offer low prices, in many cases, it is due to that firm experiencing lower costs. One technique to identify whether a firm's cost advantage results from economies of scale is to examine the relationship between some measure of volume (such as market share or total output) and a firm's profitability. What does that relationship look like in the airline industry? Why is Southwest able to outperform its much larger competitors? The individual aspects of Southwest's strategy don't seem incredibly difficult to imitate. Let's assume you are one of Southwest's competitors. Why can't you simply begin to copy Southwest's strategy and experience the same profits that they do? Southwest and all major airlines are achieving record profits as oil prices have dropped. How should Southwest should grow, given that fact that it has largely saturated its short-haul markets with point-to- point service? Will long haul flights be as profitable for Southwest as short haul flights? Why or why not? Will they be as profitable for Southwest as for Delta or Jet Blue? Why or why not? What will limit Southwest's pricing on long haul flights? Will they be able to charge as much, or even slightly below, competitors? Why or why not? Time remaining: 13 hours 2 minutes Go To Activity 000 000 000 Courses Upcoming Notifications 10:57 < This Week Southwest Airline Case 10% BM 490 50 - Strategic Management Activity due Monday, Feb 7, 2022 at 11:59 PM Available from Jan 24 at 9:30 PM to Feb 7 at 11:59 PM. Format 2 to 5 Pages Times New Roman 12 Font Double Spaced with 1" Margin on all sides Write and answer Specific Questions (see below) Cover page Name Class Name Case Study Title Date Written Case Study Questions Due Monday, February 7, 2022 - Case # 4 (pg. C-41) Southwest Airlines-Flying High with Low Costs What is Southwest's strategy? When a firm is able to offer low prices, in many cases, it is due to that firm experiencing lower costs. One technique to identify whether a firm's cost advantage Time remaining: 13 hours 2 minutes Go To Activity ? 000 000 000 Courses Upcoming Notifications Purchase answer to see full attachment Explanation & Answer: 2 pages Tags: airline industry Southwest airline case Southwest strategy User generated content is uploaded by users for the purposes of learning and should be used following FENTYESSAYS.COM ESSAY's honor code & terms of service.