ECOM 201 Saudi Electronic University Digital Marketing Strategy Paper

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Saudi Electronic University
College of Administrative and Financial Sciences
E-commerce Department
Student Name:
Student ID:
Course Title: Introduction to EManagement
Course Code: ECOM 201
Academic Year/ Semester: 2021/20222nd Semester
Instructor Name:
CRN:
Student Grade:
Grade Level:
Individual Seminars
In this assignment you need to do the following:
1. Select an article from the Saudi Digital Library related to the course content
a. You can refer to the course syllabus for help.
2. Read the article and understand the key points
3. Write a summary of the article (250-300 words)
a. Use your own words. Do not copy and paste from the article.
b. Your summary must be a stand-alone piece of work
c. Be clear and up to the point.
d. State the main points of the article.
e. Discuss how they are related to the local Saudi virtual management styles and
procedures.
4. Upload it to the assignment link on Black Board
a. Use this template
5. Deliver a brief presentation (5-10m) on the article.
a. Do this in class.
b. Be open to questions from the audience
c. It should be done during weeks 6 & 7
Guidelines for the assignment:
?
Make sure to include the cover page with all information required. One mark will be
deducted if there is no cover page
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This is an individual assignment.
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Use font Times New Roman, 12 font sizes
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Use 1.5 line spacing with adjust to all paragraphs (alignment).
?
Use the footer function to insert page number.
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Ensure that you follow the APA style in your project and references.
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The minimum number of required references is 1.
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Your report length should be between 300 to 350 words in total.
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You must check the spelling and grammar mistakes before submitting the assignment.
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Up to 20% of the total grade will be deducted for providing a poor structure of
assignment. Structure includes these elements paper style, free of spelling and grammar
mistakes, referencing and word count.
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Assignment must be in Word format only NO PDF
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Your file should be saved as Word doc
[Example]: [Your Name] [CRN] ECOM201 – Assignment 1.doc
Answer:
Article name:
Author(s):
Journal:
Year:
Link:
Article Summary (250-300 words):
Reference (APA):

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Explanation & Answer:
10 Pages

Tags:
marketing

digital

telemedicine

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